Objective: Source of Asia supports SIMAERO in entering the Vietnamese market by identifying key clients and projects, assisting with local tenders, engaging with airline stakeholders, and providing continuous support throughout the bidding process.
Project Background:
SIMAERO is a global leader in pilot training on flight simulators and simulation engineering solutions. As part of its international expansion strategy, SIMAERO sought to establish a strong presence in Vietnam. To achieve this, the company required expert guidance in market entry, local networking, and business development within the aviation sector.
Solutions:
To facilitate SIMAERO’s successful entry into the Vietnamese market, we implemented a range of targeted solutions:
- Sales Team Training: A dedicated local sales team was trained in SIMAERO’s products to ensure effective representation in the market.
- Market & Client Identification: SOA conducted in-depth research to identify high-potential projects and key decision-makers within Vietnam’s aviation industry.
- Bidding & Tender Support: Assisted SIMAERO in responding to local tenders, ensuring compliance with Vietnamese regulations and requirements.
- Strategic Lobbying: Facilitated connections with airline executives and government authorities to strengthen SIMAERO’s market positioning.
Results:
Through our collaboration, SIMAERO achieved key milestones in Vietnam:
- Long-Term Market Engagement: A 2-year mission with 3 potential projects selected.
- Tender Participation: Successfully participated in 2 local tenders, enhancing business prospects.
- Industry Networking: Established close connections with key stakeholders, ensuring long-term business opportunities in the region.
By leveraging our expertise and strategic market insights, SIMAERO successfully positioned itself in Vietnam’s growing aviation sector, setting the stage for sustainable growth and expansion.
