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On April 2nd,  Ms. Tra Le – Source of Asia’s Market Expansion Director, became one of the speakers, Confluences, and EOC INTERNATIONAL, and collaborated to host a highly informative webinar introducing the “Mission Collective initiative to Cambodia and Vietnam”. The event aimed to gather companies interested in exploring and expanding their presence in these vibrant Asian markets.

Despite the challenges posed by the current global landscape, the webinar drew the participation of over 20 companies, underscoring the strong interest in Cambodia and Vietnam as potential markets for business expansion.

Tra Le shared her insights at EOC webinar

During the webinar, attendees were provided with comprehensive project details, addressing key aspects of the Mission Collective initiative. The session also facilitated an interactive Q&A segment, allowing participants to seek clarification and gain deeper insights into the project’s objectives and implementation strategies.

A highlight of the event was the valuable insights shared by experienced companies, shedding light on their own successful ventures and offering practical advice for navigating the complexities of entering and thriving in the Cambodian and Vietnamese markets.