Bretagne Commerce International, in collaboration with Source Of Asia, an approved service provider within the BCI network across the ASEAN region, recently extended a golden opportunity to Breton companies. The occasion was a webinar that delved into the promising prospects Southeast Asia holds for companies operating in the Lifestyle sector.
Southeast Asia emerges as one of the most dynamic regions globally, boasting impressive growth rates, particularly exceeding 5% in key countries such as Vietnam, Indonesia, and Cambodia. A significant driver of this growth is the continuous expansion of the middle class, a trend that shows no signs of slowing down. This sets the stage for Breton specialists in the Lifestyle sector to explore new frontiers and capitalize on the region’s fertile ground for business opportunities.
The event’s goal was to draw parallels between these capabilities and the identified opportunities within the ASEAN region. Four prominent product categories emerged as focal points for potential collaboration:
- Fittings/Decoration
- Textile
- Cosmetics
- Early Childhood Products
The webinar featured distinguished speakers who brought their wealth of knowledge and experience to the virtual stage:
- Thierry MERMET – CEO – Source of Asia
- Adèle PHUNG – Chief Strategy Officer – Source of Asia
- Danh VO – Head of Sales & Trading – Source of Asia
These experts shared their perspectives, providing attendees with valuable perspectives and deepening their understanding of the opportunities in Southeast Asia.
The collaboration between Bretagne Commerce International and Source Of Asia has opened a gateway for Breton companies to explore and harness the vast potential of Southeast Asia’s Lifestyle sector. As the region continues to thrive economically, this strategic move promises mutual benefits for businesses on both sides, fostering collaboration and growth in the dynamic landscape of international trade.
Let’s delve into the webinar video below!
